> ## Documentation Index
> Fetch the complete documentation index at: https://carat.im/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# FOOH ads

> Create your own fake out-of-home (FOOH) videos trending on social media.

FOOH (Fake Out Of Home) is a viral marketing technique that composites products massively onto real city landscapes. This guide walks you through the process from FOOH image planning to video creation.

<img src="https://assets.carat-api.im/moqoavjxc/01K9VWHBWENYF3AT8BBM0PM1D3.jpeg" alt="FOOH ad video example" className="rounded-lg shadow-lg mb-8" style={{width: '100%', aspectRatio: '16/9', objectFit: 'cover', objectPosition: 'center'}} />

<Steps>
  <Step title="Prepare product cutout">
    First, prepare a clean 'cutout' to use for compositing.

    ```text theme={null}
    Remove the background from this image and improve the quality.
    ```
  </Step>

  <Step title="Generate FOOH composite image">
    Composite the prepared cutout massively onto a real city landscape image.

    1. Upload or generate a city photo for the background (e.g., subway station entrance).
    2. Request to composite the two images.

    ```text theme={null}
    Composite the product at the top of the subway station photo I uploaded like a massive 3D billboard. Make it look like a real installed advertisement.
    ```
  </Step>

  <Step title="Create video">
    Add movement to the static composite image to create liveliness.

    ```text theme={null}
    Create a 5-second video with flower petals scattering from the product in the billboard.
    ```
  </Step>
</Steps>

<Tip>
  **Enhance quality**

  Request [sound effects generation](/en/features/audio/sound-effect-generation) (e.g., 'city noise') for the generated video and combine it with [add audio to video](/en/features/video/add-audio-to-video).
</Tip>