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FOOH (Fake Out Of Home) is a viral marketing technique that composites products massively onto real city landscapes. This guide walks you through the process from FOOH image planning to video creation. FOOH ad video example
1

Prepare product cutout

First, prepare a clean ‘cutout’ to use for compositing.
Remove the background from this image and improve the quality.
2

Generate FOOH composite image

Composite the prepared cutout massively onto a real city landscape image.
  1. Upload or generate a city photo for the background (e.g., subway station entrance).
  2. Request to composite the two images.
Composite the product at the top of the subway station photo I uploaded like a massive 3D billboard. Make it look like a real installed advertisement.
3

Create video

Add movement to the static composite image to create liveliness.
Create a 5-second video with flower petals scattering from the product in the billboard.
Enhance qualityRequest sound effects generation (e.g., ‘city noise’) for the generated video and combine it with add audio to video.